Rankings / Best pixel trackers for Shopify & WooCommerce
Best TrackWise alternatives in 2026
TrackWise is a good tool, and for some stores it's still the right one. If it doesn't fit yours on price, platform or features, these are the trackers worth a look, starting with ours. Each card shows what it costs, where it runs and its trade-offs.
Updated for 2026 · prices checked October 2026
Quick comparison
- 1Settl44,99 $/monthShopify and WooCommerce stores that want every sale back in their ad accounts at one flat priceShopify, WooCommerce
- 2TrackWisefrom $29/monthSmall Shopify stores with low event volumeShopify
- 3WeltPixelFree plan · $39/monthShopify stores that want a flat price, unlimited orders and destinations like OpenAI AdsShopify
- 4WeTrackedfrom $49/monthMerchants with several stores, or who sell through funnel checkoutsShopify, WooCommerce, and more
- 5TracklutionFree plan · from €39,20/monthSmall stores that want a free start, and advertisers on many networksShopify, WooCommerce, BigCommerce, and more
- 6Blotout EdgeTagfrom $49,99/monthShopify stores that want edge-based taggingShopify
- 7TrackBeefrom €79/monthShopify stores that want many integrations and a long free trialShopify
- 8StapeFree plan · from $17/monthTech-savvy teams who want server-side GTM at the lowest costShopify, WooCommerce, Magento, Wix, BigCommerce, and more
How we ranked
Settl is our product, so it's first. TrackWise is second because it remains a strong choice for some stores; we say which ones. The rest are ordered by how close they are to what TrackWise does.
Competitor details come from their public pricing pages and app listings, checked October 2026. Prices and plans change, so check each tool's own site before you decide. All names are trademarks of their owners; Settl isn't affiliated with them.
1. Settl
Our pick · Our productBest for: Shopify and WooCommerce stores that want every sale back in their ad accounts at one flat price
- Starting price
- 44,99 $/month
- first month 7,99 $ · 0% per order
- Platforms
- Shopify, WooCommerce
Server-side pixel tracker that sends every paid order to Meta, TikTok, Google Ads, GA4, Snapchat, Pinterest, X, Microsoft Advertising and Reddit, with the ad click kept 90 days.
Why stores pick Settl over TrackWise
- Flat price, no event counting
- Also sends to Snapchat, X, Microsoft Advertising and Reddit, plus Klaviyo
- Works on WooCommerce, with ROAS per ad and health alerts
Cons
- – No free plan or free trial; the first month is 7,99 $
- – No multi-touch attribution models, MMM or lifetime-value reports
2. TrackWise
Best for: Small Shopify stores with low event volume
- Starting price
- from $29/month
- Platforms
- Shopify
Server-side tracking for Shopify with a first-party domain and pixel on every plan, priced by events.
What TrackWise does well
- Starts at $29/month for 75.000 events
- First-party domain and pixel on all plans
- Sends to Meta, TikTok, Google Ads, GA4 and Pinterest
Stay with TrackWise if…
- Your traffic is small and $29 covers it.
- You only advertise on Meta, TikTok, Google or Pinterest.
Cons
- Price steps up with events: $49 for 500k, $99 for 5M
- Only 2 reviews so far; Snapchat isn't in its list
3. WeltPixel
Best for: Shopify stores that want a flat price, unlimited orders and destinations like OpenAI Ads
- Starting price
- Free plan · $39/month
- Platforms
- Shopify
Shopify app that sends purchase and checkout events server-side to nine destinations for one flat price.
Pros
- One flat $39/month with unlimited orders, close to Settl's price
- Nine destinations, including Reddit, Klaviyo and OpenAI Ads
- Free GA4-only plan up to 100 orders a month
Cons
- Shopify only
- Its own comparison page says it has no identity-resolution layer
4. WeTracked
Best for: Merchants with several stores, or who sell through funnel checkouts
- Starting price
- from $49/month
- Platforms
- Shopify, WooCommerce, and more
Cookieless, first-party server-side ad tracking with a Pulse dashboard, priced by orders per month.
Pros
- Several stores on every plan (up to 3 on Starter)
- Connects to funnel checkouts like Funnelish, Checkify and CheckoutChamp
- 14-day free trial and a 60-day money-back guarantee tied to ROAS
Cons
- Plans step up with your monthly orders: $49 covers up to 500
- The lower $39,20/month price needs yearly billing
5. Tracklution
Best for: Small stores that want a free start, and advertisers on many networks
- Starting price
- Free plan · from €39,20/month
- Platforms
- Shopify, WooCommerce, BigCommerce, and more
European server-side tracking platform with a free plan and one of the longest connector lists.
Pros
- Free plan: 5k events a month with Meta and Google Ads
- Connectors for LinkedIn, Taboola, Outbrain, OpenAI Ads, Awin and more
- 14-day trial without a card; Shopify, WooCommerce, BigCommerce and Stripe
Cons
- €39,20/month is the yearly-billing price; for month-to-month, see their site
- Priced on events, with a fee per event above 50k
6. Blotout EdgeTag
Best for: Shopify stores that want edge-based tagging
- Starting price
- from $49,99/month
- Platforms
- Shopify
Server-side and edge tagging for Shopify, priced by events, with an optional hands-on maintenance plan.
Pros
- Sends to Google Ads, GA4, Klaviyo, Meta, Snapchat and TikTok
- A $249,99/month maintenance plan with hands-on implementation
- 4.7 from 26 reviews on the Shopify App Store
Cons
- $49,99 covers 100.000 events, then $1 per extra 5.000
- WooCommerce support isn't confirmed
7. TrackBee
Best for: Shopify stores that want many integrations and a long free trial
- Starting price
- from €79/month
- Platforms
- Shopify
Dutch server-side tracking for Shopify, priced on the revenue it tracks, with an Insights add-on and a mobile app.
Pros
- 19 integrations on every plan, including GA4, Microsoft Ads and Klaviyo
- 30 days free, no credit card
- Up to 2 stores on the Start plan, with Dutch support over WhatsApp
Cons
- Price rises with tracked revenue: €79 covers €25K, then €6 per extra €1K
- WooCommerce isn't mentioned on their pricing page
8. Stape
Best for: Tech-savvy teams who want server-side GTM at the lowest cost
- Starting price
- Free plan · from $17/month
- Platforms
- Shopify, WooCommerce, Magento, Wix, BigCommerce, and more
Hosting for server-side Google Tag Manager, plus ready gateways for Meta, TikTok, Snapchat and Google.
Pros
- Free plan for 10K requests; Pro shown at $17/month billed yearly
- Very flexible: send whatever you build in GTM
- Runs on Shopify, WordPress, Magento, Wix, BigCommerce and more
Cons
- Full server-side GTM needs tag and container knowledge
- You build and maintain the tags yourself
Questions
What is the best TrackWise alternative in 2026?+
For most Shopify and WooCommerce stores that mainly want every sale back in their ad accounts, we think Settl: 44,99 $ a month at any volume, nine destinations and ROAS per ad. Settl is our product, so weigh that. The other tools on this page are good picks for specific needs.
Why is TrackWise ranked second?+
Because for some stores it's still the best fit. We list what TrackWise does well and who should stay with it, so you can decide for yourself.
Can I switch from TrackWise to Settl without losing data?+
Yes. Your ad accounts keep their history; only the source of new purchase events changes. Once Settl is live, turn off server-side purchases from TrackWise for each platform, so a sale isn't reported twice.
Where do the prices on this page come from?+
From each tool's public pricing page or app listing, checked October 2026. Prices change, so check their own site before you decide.
How much does Settl cost?+
99,9% Tracking is 44,99 $ a month, first month 7,99 $. Monthly, cancel any time, and no fee per order.