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Rankings / Best pixel trackers for Shopify & WooCommerce

Best Omega TikTok & Google Ads apps alternatives in 2026

Omega TikTok & Google Ads apps is a good tool, and for some stores it's still the right one. If it doesn't fit yours on price, platform or features, these are the trackers worth a look, starting with ours. Each card shows what it costs, where it runs and its trade-offs.

Updated for 2026 · prices checked October 2026

Quick comparison

  1. 1Settl$44.99/monthShopify and WooCommerce stores that want every sale back in their ad accounts at one flat priceShopify, WooCommerce
  2. 2Omega TikTok & Google Ads appsFree plan · from $9,99/monthShopify stores that already use Omega and add one more channelShopify
  3. 3Omega Facebook PixelFree plan · from $20,99/monthShopify stores that run several Meta pixels and want bot filteringShopify
  4. 4Trackify XFree plan · from $8,99/monthBudget Shopify stores on Meta, TikTok and SnapchatShopify
  5. 5WeTrackedfrom $49/monthMerchants with several stores, or who sell through funnel checkoutsShopify, WooCommerce, and more
  6. 6TracklutionFree plan · from €39,20/monthSmall stores that want a free start, and advertisers on many networksShopify, WooCommerce, BigCommerce, and more
  7. 7Infinite Google Adsfrom $9,99/monthShopify stores that want cheap Google Ads and Bing conversion trackingShopify

How we ranked

Settl is our product, so it's first. Omega TikTok & Google Ads apps is second because it remains a strong choice for some stores; we say which ones. The rest are ordered by how close they are to what Omega TikTok & Google Ads apps does.

Competitor details come from their public pricing pages and app listings, checked October 2026. Prices and plans change, so check each tool's own site before you decide. All names are trademarks of their owners; Settl isn't affiliated with them.

  1. 1. Settl

    Our pick · Our product

    Best for: Shopify and WooCommerce stores that want every sale back in their ad accounts at one flat price

    Starting price
    $44.99/month
    first month $7.99 · 0% per order
    Platforms
    Shopify, WooCommerce

    Server-side pixel tracker that sends every paid order to Meta, TikTok, Google Ads, GA4, Snapchat, Pinterest, X, Microsoft Advertising and Reddit, with the ad click kept 90 days.

    Why stores pick Settl over Omega TikTok & Google Ads apps

    • Meta, TikTok, Google and five more platforms in one plan and one bill
    • One dashboard with ROAS per ad across all channels
    • A flat price with no order caps, on Shopify and WooCommerce

    Cons

    • – No free plan or free trial; the first month is $7.99
    • – No multi-touch attribution models, MMM or lifetime-value reports
  2. 2. Omega TikTok & Google Ads apps

    Best for: Shopify stores that already use Omega and add one more channel

    Starting price
    Free plan · from $9,99/month
    Platforms
    Shopify

    Omega's single-channel apps for Shopify: one sends TikTok Events API, the other Google Ads and GA4 server-side, each with order-journey and UTM reports.

    What Omega TikTok & Google Ads apps does well

    • Free plans on both; TikTok Starter is $9,99 and Google Starter $12 a month
    • Order-journey and UTM reports
    • Strong reviews: 4.9 from 151 (TikTok) and 4.8 from 52 (Google)

    Stay with Omega TikTok & Google Ads apps if…

    • You only need TikTok or only Google, and the free or Starter plan covers your orders.
    • You already use Omega's Facebook app and want the same vendor and interface.
    • You use their order-journey and UTM reports every day.

    Cons

    • One channel per app: Meta, TikTok and Google means three Omega apps and three bills
    • Starter plans cap server-side orders at 100 a month; Shopify only
  3. 3. Omega Facebook Pixel

    Best for: Shopify stores that run several Meta pixels and want bot filtering

    Starting price
    Free plan · from $20,99/month
    Platforms
    Shopify

    The most-reviewed Facebook pixel app on Shopify: multiple Meta pixels with Conversions API, bot and fraud filtering, UTM tracking and an Order Journey view, priced by your Shopify plan.

    Pros

    • The most reviews in its category: 4.8 out of 5 from 985 reviews
    • Free plan with 1 pixel, 1 Conversions API and 5 orders a month, plus a 7-day trial
    • Bot and fraud filtering, UTM tracking and an Order Journey per order

    Cons

    • Meta only; TikTok and Google Ads are separate Omega apps with their own bills
    • Price follows your Shopify plan ($20,99 to $45,99/month), plus $5,99/month per extra Conversions API
  4. 4. Trackify X

    Best for: Budget Shopify stores on Meta, TikTok and Snapchat

    Starting price
    Free plan · from $8,99/month
    Platforms
    Shopify

    Trackify X: Facebook, TikTok and Snapchat pixels with up to 8 Conversions API connections and its own sales reporting, from $8,99 a month.

    Pros

    • Low price: paid plans at $8,99, $18,99 and $28,99 a month
    • Unlimited pixels and orders, with up to 8 server connections across Meta, TikTok and Snapchat
    • Free plan (1 pixel, 15 orders a month), a 7-day trial and 4.8 out of 5 from 392 reviews

    Cons

    • No Google Ads or Pinterest server-side in its platform list
    • Shopify only
  5. 5. WeTracked

    Best for: Merchants with several stores, or who sell through funnel checkouts

    Starting price
    from $49/month
    Platforms
    Shopify, WooCommerce, and more

    Cookieless, first-party server-side ad tracking with a Pulse dashboard, priced by orders per month.

    Pros

    • Several stores on every plan (up to 3 on Starter)
    • Connects to funnel checkouts like Funnelish, Checkify and CheckoutChamp
    • 14-day free trial and a 60-day money-back guarantee tied to ROAS

    Cons

    • Plans step up with your monthly orders: $49 covers up to 500
    • The lower $39,20/month price needs yearly billing
  6. 6. Tracklution

    Best for: Small stores that want a free start, and advertisers on many networks

    Starting price
    Free plan · from €39,20/month
    Platforms
    Shopify, WooCommerce, BigCommerce, and more

    European server-side tracking platform with a free plan and one of the longest connector lists.

    Pros

    • Free plan: 5k events a month with Meta and Google Ads
    • Connectors for LinkedIn, Taboola, Outbrain, OpenAI Ads, Awin and more
    • 14-day trial without a card; Shopify, WooCommerce, BigCommerce and Stripe

    Cons

    • €39,20/month is the yearly-billing price; for month-to-month, see their site
    • Priced on events, with a fee per event above 50k
  7. 7. Infinite Google Ads

    Best for: Shopify stores that want cheap Google Ads and Bing conversion tracking

    Starting price
    from $9,99/month
    Platforms
    Shopify

    infinitecommerce's Google app for Shopify: Google Ads conversion tags, GA4 and Microsoft (Bing) UET through Google Tag Manager, with server-side and enhanced conversions on Premium.

    Pros

    • From $9,99 a month, with a 7-day trial
    • Covers Microsoft (Bing) as well as Google Ads and GA4
    • Rated 4.9 out of 5 from 206 reviews

    Cons

    • Google and Bing only; Meta and TikTok need a separate app
    • Server-side and enhanced conversions need Premium ($19,99, or $29,99 on Shopify Plus)

Questions

What is the best Omega TikTok & Google Ads apps alternative in 2026?+

For most Shopify and WooCommerce stores that mainly want every sale back in their ad accounts, we think Settl: $44.99 a month at any volume, nine destinations and ROAS per ad. Settl is our product, so weigh that. The other tools on this page are good picks for specific needs.

Why is Omega TikTok & Google Ads apps ranked second?+

Because for some stores it's still the best fit. We list what Omega TikTok & Google Ads apps does well and who should stay with it, so you can decide for yourself.

Can I switch from Omega TikTok & Google Ads apps to Settl without losing data?+

Yes. Your ad accounts keep their history; only the source of new purchase events changes. Once Settl is live, turn off server-side purchases from Omega TikTok & Google Ads apps for each platform, so a sale isn't reported twice.

Where do the prices on this page come from?+

From each tool's public pricing page or app listing, checked October 2026. Prices change, so check their own site before you decide.

How much does Settl cost?+

99,9% Tracking is $44.99 a month, first month $7.99. Monthly, cancel any time, and no fee per order.

Every sale counted. Flat price.

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Best Omega TikTok & Google Ads apps alternatives in 2026 · Settl