Compare / Trackify X
Settl vs Trackify X
Trackify X is a popular, low-cost Shopify app for Facebook, TikTok and Snapchat pixels with Conversions API connections and its own reporting. Settl costs more, but adds Google, Pinterest, X, Microsoft Advertising and Reddit, runs on WooCommerce and shows ROAS per ad from your ad accounts. If you're weighing a Trackify alternative, it comes down to how many channels you run.
What it is
Settl
Server-side pixel tracker + ROAS per ad + live view (and an optional custom checkout)
Trackify X
Shopify app for Facebook, TikTok and Snapchat pixels with Conversions API and sales reporting
Price
Settl
€39,99/month, first month €6,99. Same price at any order volume
Trackify X
Free plan (1 pixel, 15 orders a month). Paid $8,99, $18,99 or $28,99/month
Cheaper?
Settl
No
Trackify X
Yes, by a clear margin
Ad platforms
Settl
Meta, TikTok, Google (GA4 and Google Ads), Snapchat, Pinterest, X, Microsoft Advertising, Reddit, plus Klaviyo
Trackify X
Meta, TikTok and Snapchat, with up to 8 Conversions API connections
Google Ads and Pinterest server-side
Settl
Yes
Trackify X
Not in their platform list
Shopify / WooCommerce
Settl
Both
Trackify X
Shopify only
Tracking health alerts
Settl
Hourly check, e-mail when a platform fails or orders stop
Trackify X
See their site
| Settl | Trackify X | |
|---|---|---|
| What it is | Server-side pixel tracker + ROAS per ad + live view (and an optional custom checkout) | Shopify app for Facebook, TikTok and Snapchat pixels with Conversions API and sales reporting |
| Price | €39,99/month, first month €6,99. Same price at any order volume | Free plan (1 pixel, 15 orders a month). Paid $8,99, $18,99 or $28,99/month |
| Cheaper? | No | Yes, by a clear margin |
| Ad platforms | Meta, TikTok, Google (GA4 and Google Ads), Snapchat, Pinterest, X, Microsoft Advertising, Reddit, plus Klaviyo | Meta, TikTok and Snapchat, with up to 8 Conversions API connections |
| Google Ads and Pinterest server-side | Yes | Not in their platform list |
| Shopify / WooCommerce | Both | Shopify only |
| Tracking health alerts | Hourly check, e-mail when a platform fails or orders stop | See their site |
Trackify X details come from their public pages and app listings, checked October 2026. Prices and plans change — always check Trackify X's own site before deciding. Trackify X is a trademark of its owner; Settl isn't affiliated with them.
Pick Trackify X if…
- You only advertise on Meta, TikTok and Snapchat and want the lowest monthly price.
- You run many pixels per platform.
- Your store fits the free plan.
Pick Settl if…
- Google Ads or Pinterest is part of your mix and you want those sales sent server-side too.
- You want ROAS per ad pulled from your ad accounts, not only order reports.
- You run a WooCommerce store, or both Shopify and WooCommerce.
Questions
Is Trackify cheaper than Settl?+
Yes. Trackify X starts at $8,99 a month and has a free plan for 15 orders (checked October 2026). Settl is €39,99 a month and covers more platforms, WooCommerce and ROAS per ad.
Why look for a Trackify alternative?+
Usually because you start running Google Ads or Pinterest, or move to WooCommerce. Trackify's list is Meta, TikTok and Snapchat on Shopify.
Does Settl keep the ad click?+
Yes, for 90 days. A buyer who clicks an ad and orders weeks later is still matched to that click.
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