Compare / Tracify
Settl vs Tracify
Tracify is a German attribution tool that combines browser and server data with AI matching, positioned around GDPR, and sold from €500 a month through a demo. Settl is a self-serve tracker: it sends every paid order server-side to your ad platforms so they learn from real sales. As a Tracify alternative it suits stores that want better ad data now rather than a full attribution setup.
What it is
Settl
Server-side pixel tracker + ROAS per ad + live view (and an optional custom checkout)
Tracify
Attribution with hybrid client and server tracking and AI matching
Price
Settl
€39,99/month, first month €6,99
Tracify
From €500/month
How you start
Settl
Sign up and install yourself
Tracify
Book a demo
Sends conversions to ad platforms
Settl
Yes, server-side
Tracify
Not confirmed on their site
Ad platforms
Settl
Meta, TikTok, Google (GA4 and Google Ads), Snapchat, Pinterest, X, Microsoft Advertising, Reddit, plus Klaviyo
Tracify
Chrome extension shows data in Meta, Google and TikTok
Shopify / WooCommerce
Settl
Both
Tracify
See their site
Reviews
Settl
—
Tracify
4,9/5 from 129 reviews on OMR Reviews, per their site
| Settl | Tracify | |
|---|---|---|
| What it is | Server-side pixel tracker + ROAS per ad + live view (and an optional custom checkout) | Attribution with hybrid client and server tracking and AI matching |
| Price | €39,99/month, first month €6,99 | From €500/month |
| How you start | Sign up and install yourself | Book a demo |
| Sends conversions to ad platforms | Yes, server-side | Not confirmed on their site |
| Ad platforms | Meta, TikTok, Google (GA4 and Google Ads), Snapchat, Pinterest, X, Microsoft Advertising, Reddit, plus Klaviyo | Chrome extension shows data in Meta, Google and TikTok |
| Shopify / WooCommerce | Both | See their site |
| Reviews | — | 4,9/5 from 129 reviews on OMR Reviews, per their site |
Tracify details come from their public pages and app listings, checked October 2026. Prices and plans change — always check Tracify's own site before deciding. Tracify is a trademark of its owner; Settl isn't affiliated with them.
Pick Tracify if…
- You want cross-channel attribution with German premium support.
- Their GDPR positioning is a deciding factor for you.
Pick Settl if…
- You want to start today without a demo or a €500 monthly budget.
- Your priority is that the ad platforms get every sale with the right click.
- You want ROAS per ad and a live view in a simple dashboard.
Questions
What does Tracify cost?+
Tracify's pricing page says from €500 a month, checked October 2026. The exact price comes out of a sales conversation.
Is Settl a Tracify alternative for attribution?+
Partly. Settl shows ROAS per ad based on the last ad click, kept 90 days. It doesn't offer Tracify-style attribution models across channels.
Does Settl respect consent?+
Settl sends what the buyer's consent and the platform rules allow. That is why no tool can promise to recover every single sale.
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